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Wayside Recognized with Top Award from Canadian Sign Industry

In Press Release by Responsive MarketingLeave a Comment

Photo cutline: Helen Armstrong, executive director of the North Okanagan Neurological Association (NONA), left, and Wayside’s Nancy Wilde stand with the award-winning sign Wilde designed and Wayside built for the entrance of NONA’s Foord Clubhouse. Summary: Vernon, BC printing and marketing company Wayside, has seen the sign they designed and built for the North Okanagan Neurological Association’s Foord Clubhouse, recognized …

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Wayside “gives a shirt”, 100 actually!

In Inspiration, Wayside News by Responsive MarketingLeave a Comment

If you haven’t noticed lately, there have been an influx of charities popping up that are inspired by individuals with a passion for something that hits close to home for them. You may wonder how such small initiatives can even help. We were inspired by an employee here at Wayside who showed us how there is nothing and no one too …

Critical tips for marketers to save time and money without sacrificing results.

In Marketing, Wayside News by Responsive MarketingLeave a Comment

If you are like most organizations, you may be making some of these common mistakes. You’re striving to be more efficient, reduce waste, go green. To make changes that bring long-lasting value and accelerate business results, you need to optimize print and fulfillment operations so that they run as efficiently and strategically as possible. But what changes will pay off in the …

Business Card Design Inspiration

In Inspiration by Responsive Marketing

First impressions mean everything. So what does your business card say about you? Here is a collection of some of our favourite and inspiring business card designs. Hype & Slippers DESIGNFIRST. PTARMAK Michael Molloy Lemon Graphic Firmalt

Did you know you can save with GROUP BUYING in print?

In Printing, Wayside News by Responsive Marketing

Did you know that you can save on group buying in print? You can shop in bulk, you buy print in bulk, but sometimes your print has a shelf life just like your groceries do. So we give you the power of buying large quantities with the savings of sharing. And a warm fuzzy bonus … group printing is greener …

Trending – QR Codes on Your Business Cards

In Marketing, Responsive Marketing, Wayside News by Responsive Marketing

Most businesses have a Web presence today and adding QR codes can drive eyes to your website. Successful uses of QR codes include everything from quick links to websites, instant coupons, links to videos on YouTube to augment the smaller print piece or vcard links, allowing customers to load your contact info into their smart phones. If you have a …

The Art of a Successful Tradeshow Display

In Marketing, Signs + Displays by Responsive Marketing

So you’ve decided to attend a trade show as an exhibitor, but where do you begin? It’s important to both have your display attention grabbing to attract an audience and to engage them once they’re there. Most important when planning your tradeshow display is to keep in mind your target audience and to represent your business at all times. Design Professional …

The Value of Tradeshow Displays

In Signs + Displays, Wayside News by Responsive Marketing

When it comes time to plan your business’ marketing strategy, it is important to consider all channels. Tradeshow displays, which are often left for last minute, have proven themselves as promotional powerhouses and stood the test of time by helping your business achieve critical sales, gain leads, raise brand awareness, set your business apart, and building industry relationships. Interpersonal Connection: …

Wayside Contest

In Wayside News by Responsive Marketing

Wayside is putting on a Business Make Over contest!  You could win $2000 towards  store front windows or doors, interior POP materials, interior/exterior wall wraps, light post banners, interior or exterior banners, vehicle wraps, sandwich boards, trade show displays and more. Inquire with your rep, if you need some help figuring out how you’d spend $2000.