Marketers have long debated whether print or digital connects better with audiences. Neuroscience is starting to settle that argument, at least when it comes to how deeply people absorb and retain what they read.
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The Print File Prep Checklist That Can Save Your Job
Familiarity is a funny thing. The more often you’ve done something, the easier it is to assume you have it handled… and the easier it is to miss something basic. Preparing print files is no exception. The details change from job to job, but the fundamentals don’t. A checklist keeps you out of trouble.
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